Sunday, 7 November 2010

Let Twitter Help You Expand Your Business

A few years ago, critics insisted we didn’t need another Social Networking platform. Now almost every one has come around to the necessity of adding Twitter to their list of networking venues. Once people discovered how easy it was, it caught on so quickly that many who were indifferent or against Twitter realized they were getting left behind.

Its only common sense to consider Twitter as a crucial part of your marketing strategy. But using Twitter as a marketing tool doesn’t just mean slapping up links to your product and tweeting them. Instead, take advantage of the way Twitter allows you to diversify your marketing in a number of methods; some of them overtime, some “behind the scenes”.

Its also important to understand why – and how – Twitter works… and what is making it so successful.

1. It operates immediately, in “real-time”.

2. Participants actually drive the ship. Its personal choice-based, rather than solicitation based

3. It’s 140 character limit and micro-blogging format make it sync perfectly with the modern “no time to breathe” mindsets and lifestyles

4. It’s all about communication and connection.

Using twitter as a marketing tool is great ways to help you expand your business.

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